TRANSMISSIONS
INSIGHTS ON STRATEGY, TECHNOLOGY & ENGINEERING
How Much Does It Actually Cost to Build a Web App in 2025?
Build quotes ranging from £5k to £500k and nobody explains the difference. Here's an honest breakdown of what web app development actually costs in 2025 — and what really drives the number.
What Should Actually Be in Your MVP (And What You're Probably Overcomplicating)
Most founders treat their MVP like a scaled-down version of their full product — and end up spending months building the wrong thing. Here's how to scope an MVP that actually teaches you something.
How to Validate a SaaS Idea Before You Spend a Penny on Development
Before you spend a penny on development, here's how to validate your SaaS idea fast — with real conversations, a landing page, and honest signals.
SaaS vs. Custom Web App: Which One Does Your Business Actually Need?
Should you use an existing SaaS tool or build something custom? It's one of the most important decisions a founder can make — and most people get it wrong. Here's the honest answer.